Call Reporting: How to Track and Analyze Your Phone Calls
Do you want to know how your phone calls are performing and impacting your business? Do you want to optimize your call strategy and improve your return on investment? If so, you need Call Reporting, a service that helps you track and analyze your phone calls.
What is Call Reporting?
Call Reporting is a service that allows you to monitor and measure various aspects of your phone calls, such as:
- Call volume: How many calls you receive and make in a given period of time, and how they vary by day, week, month, or year.
- Call duration: How long your calls last, and how they affect your conversion rates and customer satisfaction.
- Call source: Where your calls come from, such as online ads, organic search, social media, referrals, or offline channels.
- Call outcome: What happens during and after your calls, such as appointments booked, sales made, leads generated, or issues resolved.
- Call quality: How clear and audible your calls are, and how they affect your communication and rapport with your callers.
By using Call Reporting, you can gain valuable insights into your phone calls, and use them to make data-driven decisions and actions.
Why is Call Reporting Important?
Phone calls are one of the most effective ways to connect with your customers and prospects, and generate more revenue for your business. According to a study by BIA/Kelsey, phone calls to businesses are expected to reach 169 billion per year by 2020, and generate $1 trillion in consumer spending.
However, phone calls are also one of the most challenging channels to track and analyze, as they involve multiple factors and variables that are hard to capture and quantify. Without Call Reporting, you may miss out on important information and opportunities, such as:
- Which marketing campaigns and channels are driving the most and the best calls to your business, and how to optimize them for better results.
- Which keywords and phrases are triggering the most and the best calls from your online ads and landing pages, and how to improve them for higher conversions.
- Which geographic locations and demographics are generating the most and the best calls to your business, and how to target them more effectively.
- Which call agents and teams are handling the most and the best calls to your business, and how to train and motivate them for higher performance.
- Which call scripts and techniques are working the best for your business, and how to refine and test them for continuous improvement.
With Call Reporting, you can access and analyze all this information and more, and use it to enhance your phone calls and grow your business.
How Does Call Reporting Work?
Call Reporting is a simple and easy-to-use service that lets you track and analyze your phone calls. All you need to do is:
- Sign up for Call Reporting and get a unique phone number for your business, or use your existing number.
- Use your Call Reporting number on your marketing materials, such as online ads, landing pages, websites, social media, flyers, brochures, or business cards.
- Receive and make calls as usual, and let Call Reporting record and track them for you.
- View and download your call reports and analytics on your dashboard, or get them delivered to your email or CRM system.
- Use your call data and insights to optimize your call strategy and increase your ROI.
You can customize your Call Reporting service to suit your needs and preferences, such as:
- Choose from local, toll-free, or international numbers, and use as many numbers as you want for different campaigns and channels.
- Set up call routing and forwarding rules, and direct your calls to the right agents and teams based on time, location, skill, or availability.
- Use call whisper and call recording features, and listen to your calls to evaluate your call quality and agent performance.
- Use call transcription and sentiment analysis features, and read and analyze your calls to understand your caller intent and emotion.
- Use call scoring and tagging features, and rate and categorize your calls based on your criteria and goals.
Call Reporting: The Best Way to Track and Analyze Your Phone Calls
Call Reporting is a service that helps you track and analyze your phone calls, and use them to optimize your call strategy and improve your ROI. By using this service, you can:
- Increase your call volume and conversions, as you will attract and engage more callers with your marketing campaigns and channels.
- Save time and money, as you will not waste your resources on ineffective or irrelevant calls.
- Improve your customer satisfaction and loyalty, as you will provide a better and more personalized calling experience.
Don’t let your phone calls go unnoticed and unmeasured. Try Call Reporting today and see the difference for yourself. Visit https://calltrack.ai/call-reporting/ to get started.